Services

We produce interactive content for all current console formats; physical goods and download.  Our group of companies includes an approved Nintendo developer, an approved publisher, an approved Microsoft vendor, Apple developer and App Store vendor.  Producers are Prince 2 qualified

The principal business model is to acquire rights, produce the titles and then license the finished code to a 'major' publisher to undertake sales, marketing and distribution.  However, we are flexible in all we do; commercial and operational models are simply a good place to start

Occasionally, publishers or IP owners prefer to retain all rights and simply require 'work-for-hire' resources.  We do that too

Either way, our speciality is third-party brands.  Drawn from branding and technical backgrounds, the Route 1 team is highly respectful of the equity that has been built over time in major franchises.  As our product page shows, our experience is wide reaching and demonstrates that a brand is in very safe hands

Our approach is to take an established property and transform it into an experience that:

• Adds value to the brand
• Provides an engaging and relevant game experience
• Takes account of the user demographic - age, gender, gaming competence
• The usage occasion - single player or group
• The user location - at home or on the move
• Play duration - a quick blast or a full-on session
• The optimum format(s) for delivery

Full game productions require the careful scheduling, specification, integration and monitoring of many production services.  Each of these key services can be provided individually:

• Game design
• License acquisition
• Artwork
• Music
• Motion graphics
• Music, clip and image clearances
• Crew and studio hire
• Talent and celebrity hire
• Scripting
• Directing
• Content creation (editorial, questions, puzzles)
• QA and testing
• Creative, technical, content consulting
• DVD authoring
• Marketing campaigns; planning and delivery

Territories.  We produce and release titles in English UK, English US, French, Italian, Spanish, German, Japanese, Dutch, Swedish and Russian.  Our productions have been released in every major territory in the world, from Australia and Japan round to North America, across into Europe, Russia and all the ex-Soviet states